Three projects.
Real results.
Case studies from Tuscany. The numbers are real. The businesses are real. The problems were specific.
Fattoria Le Corbezzole
Fattoria Le Corbezzole is a fourth-generation wine estate in the Chianti Classico zone. They produced excellent wine and sold entirely through local distribution. They had no website. The brief was straightforward: professional online presence that reflects the estate's heritage and makes it easy for trade buyers to contact them. The site launched, and in the first quarter they received 47 trade enquiries from three new countries.
Studio Medico San Spirito
The studio had an eight-year-old website that worked on desktop but was unusable on mobile. Online booking did not exist — all appointments were by phone, creating a bottleneck for staff. The redesign introduced a mobile-first approach, an online appointment request form connected to their scheduling system, and structured data that improved their local search visibility. In month one, online appointment requests tripled.
Bottega Fiorentina
Bottega Fiorentina has made leather goods in Florence for three generations. Their physical shop on Via dei Servi does well with tourists, but their online presence was a Facebook page. The brief was to build an e-commerce site that reflected the craftsmanship of the products. The launch catalogue contained 64 products across eight categories. In the first full trading quarter, 34% of online revenue came from customers outside Italy — a market the shop alone could not have reached.
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